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Category: Competitive Advantage

5 Essential Metrics for Evaluating  Conversational Marketing Performance
  • Competitive Advantage

5 Essential Metrics for Evaluating  Conversational Marketing Performance

Conversational marketing has emerged as a transformative approach to engaging customers in real-time, driving interactions,...

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Live Chat 2.0: The Secret to Boosting Sales Beyond Your Website
  • Competitive Advantage

Live Chat 2.0: The Secret to Boosting Sales Beyond Your Website

Today’s digital world is all about instant gratification, especially when it comes to getting answers...

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The Benefits of Conversational Marketing for Travel and Tourism [2023] 
  • Competitive Advantage

The Benefits of Conversational Marketing for Travel and Tourism [2023] 

As the world of travel and tourism continues to grow, businesses in this industry are...

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Why Adding Video to your Customer Service will  Set you Apart in 2023
  • Competitive Advantage

Why Adding Video to your Customer Service will Set you Apart in 2023

Discover how video can boost customer satisfaction, engagement, and success. Transform your communication strategy and...

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Why Customer-Centricity is Key to Competitive Advantage
  • Competitive Advantage

Why Customer-Centricity is Key to Competitive Advantage

I was recently reading Simon Sinek’s book Start With Why when it hit me; while conversational marketing...

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